Brewery teams up with Outkast’s Big Boi to crown NYC’s most matching human-and-hound duo. FREE to enter or attend!

This National Dog Day, Dogfish Head welcomes New Yorkers and their four-legged best friends to prove their resemblance at its inaugural Dog & Owner Lookalike Contest. Created to celebrate the wonderfully weird bond between people and their pups, this free event is open to dogs of every breed, size and personality (ok … their humans can come too). In addition to the evening’s main affair, the official Dog & Owner Lookalike Contest determined by an esteemed panel of celebrity judges, the event will feature a myriad of photo opportunities, giveaways, dog-friendly experiences and for guests 21+, refreshing pours from Dogfish Head’s portfolio of craft beers and ready-to-drink cocktails.

THE CONTEST – HOW IT WORKS:
Whether it’s matching curls, coordinated wardrobes, identical expressions or simply the same lovable energy, this is every dog and owner’s chance to compete for the title of New York City’s most perfectly paralleled pair. Contestants will strut their stuff before a panel of celebrity judges who will evaluate entries based on resemblance and overall showmanship. Contest judges include:

• Antwan Andre Patton a.k.a. Big Boi: Best known as half of the iconic hip-hop duo, Outkast, Big Boi is also an animal lover and advocate for ostracized dog breeds.
• @littlebearlumi: New York’s most beloved “pup-fluencer,” Lumi enjoys riding on the subway and skiing in his signature backpack as well as adventures in the city with his cat sister, Piper.
• Sam Calagione: First and foremost the Brewer & Founder of Dogfish Head, Sam is also a proud dog-dad to Moxie and Maple, two mischievous chocolate labs.

Sign up for Dogfish Head’s Dog & Owner Lookalike Contest onsite, at the event, starting at 5 p.m., or pre-register HERE. Onsite signups will conclude at 5:59 p.m., sharp! Full contest rules and regulations can be found here.

THE PRIZES – WHAT YOU’LL WIN:
Contestants will compete for the chance to be called “Best in Show,” and the top three most unforgettable human-and-hound duos will receive the following prizes, courtesy of Dogfish Head and its event partners.

First-Place Grand Prize:

• A year’s worth* of Dogfish Head beers and cocktails
• A year’s worth of “Dog Bark” dog treats from Waggies by Maggie & Friends
• A dog-friendly getaway to Dogfish Head’s home in Delaware, including: A three-night stay at the Dogfish INN, Dogfish Head’s beer-themed, canal-front hotel in Lewes, A Dogfish INN “Woof Pack” add-on package of dog-themed goodies, A $1,000 travel stipend to get to and from coastal Delaware with ease, A $250 Dogfish Head gift card to visit the brewery’s Milton Tasting Room and Rehoboth Beach restaurants (yep, they’re dog-friendly!)
• A Dogfish Head swag package for both person and pup
• A matching trophy and medal

Second Place Prize:

• A one-year subscription to BARK BarkBox’s monthly themed toys and treats subscription
• Two bags of “Dog Bark” dog treats from Waggies by Maggie & Friends
• A Dogfish Head swag package for both person and pup
• A matching trophy and medal

Third Place Prize:

• Two bags of “Dog Bark” dog treats from Waggies by Maggie & Friends
• A Dogfish Head swag package for both person and pup
• A matching trophy and medal

THE PARTNERS – WHO YOU’LL SEE THERE:
Keeping with its commitment to bringing people together and doing good while having fun, Dogfish Head’s Dog & Owner Lookalike Contest is made possible by the generosity of its event partners: Waggies by Maggie & Friends, Priority Bicycles & Xtracycles, and BARK, the makers of BarkBox.

Additional entertainment, details and onsite programming will be announced closer to the event. For event updates and more on Dogfish Head, visit www.dogfish.com or follow @dogfishhead on Instagram.

*To be fulfilled via AMEX gift card containing the cash equivalent of one case of beer and one case of cocktails per month for 12 months.
**Dogfish Head’s Beer & Benevolence program will match the proceeds of the raffle with a monetary donation of up to $2,500.